BREAKING NEWS: 10 NEW ROOMS OPENING IN OCTOBER

The secret is out. El Fenn is about to get even more beautiful.

We’re delighted to announce the opening of ten new rooms and suites in October after expanding into a neighbouring property.

It means we’ve also been able to finally link the main building to our annex – the culmination of our dream for El Fenn. The hotel will now occupy a two-acre site stretching over thirteen interconnected riads.

To ensure the latest additions feel like a seamless – and organic – whole with the existing buildings, we’ve made sure the new rooms channel the key ingredients of our style DNA. Think tadelakt in jewel colours, intricately carved plaster and wood, zellige tiling and leather floors crafted by hand – combined with some amazing vintage furniture and the best in contemporary art.

The new building centres on a stunning ground floor patio that we envisioned as a ‘three-dimensional painting for the eyes’. Echoing other parts of the original El Fenn buildings, the patio facades have been built using soaring wooden poles to reinforce the dizzying height above. The new rooms and suites include a jaw-dropping 61m2 top floor suite with a master bedroom and sitting room – plus its own 30m2 private roof terrace.

The tones are an extension of the colour-drench that El Fenn is known – and loved – for. Tadelakt in rose pink, burnt orange, soft chocolate, red and sea green; marble in black, cream and Agadir red; zellige tiling in brick red, honey yellow, pink and black.

But they’re also uniquely their own and we can’t wait for you to see them.

After buying the adjacent building two years ago, we had to make the tough decision to demolish it. The property’s wood and earth construction was too fragile for modern use and so we reconstructed it honouring both traditional architectural design – and artisanal techniques.

It took us two painstaking years to carry every load of brick and rubble through the medina. Then we brought in dozens of local artisans to create the kind of hand-worked interiors that El Fenn is known for – a celebration of the iconic heritage crafts of Morocco.

Our co-owners, Vanessa Branson, Madeline Weinrib, Howell James and Graham Head have been involved in every aspect of the design process – working in tandem with architect Sylvain Raguenau from Marrakech-based practice Aire Au Carre.

The inspiration for the new spaces were the ancient royal palaces of Morocco and in particular the frescoes. And, as ever, we’ve paid attention to every detail: from tiny hand-cut zeliige friezes providing a pop of pattern along the bottom of walls, to domed tadelakt ceilings in bathrooms.

All this means El Fenn will now have five beautiful courtyards, three pools, a rooftop restaurant and bar, spa, shop and ground-floor residents only restaurant. We’ll also be adding a new winter lounge in the coming months for those colder days when you just want to curl up in front of the fire with a book.

Together this represents the final phase of our vision for El Fenn. After opening with six rooms in 2004, we will now have 42 rooms and suites. But however much we’ve evolved, authenticity, community and a feast for the senses will always remain at the heart of what we do.

We call El Fenn a home from home and that’s what it remains. Now however there’s even more of it for you to enjoy.

We can’t wait to show you.