BEST FASHION SHOPPING IN THE MEDINA, MARRAKECH
If fashion shopping is top of your to-do list here in Marrakech, here are our top 5 places where you can find everything from luxe wardrobe basics to boundary-pushing pieces.
LE BRONX DELUXE
They say their clothes have a ‘rebel twist’ and they don’t disappoint. Camo jackets hand embroidered in acid yellow, keffiyeh and tartan fabric pattern-clashed in shirts and dresses, and fluid shimmering disco separates. If you want to get your groovy glam on, this is the place to go. @lebronxdeluxe
EL FENN
Our team curates all the best in new fashion and latest names include Travel, Patrice Koudia’s meticulously crafted, Marrakech-inspired designs that capture the essence of this magical city with re-imagined kaftans and gender-neutral tailored pieces. Laure Welfling mixes vintage fabrics and patterns to create one-off pieces with the wow factor dialled up to the max. Stella H’s laid-back resort collection and Rana Rezapour’s structural and monochrome separates in cashmere, linen and cotton are just some of the incredible designers we currently stock in-store. We’ve also got men’s fashion plus our homeware edit. The El Fenn boutique is open Monday-Sunday 11am to 8pm.
NORYA AYRON
Make like Kate Moss and Sharon Stone in one of the pieces made by kaftan queen Norya Ayron. She cuts a variety of traditional shapes before pulling them forward with her fabric selection. She has a small shop in the medina – and a larger one in Gueliz – that also carry coats, trousers and shirts. @noryaayron
OUBAICH
In a city of so many cut and paste kaftans, Oubaich is truly original. Their jewel box of a store is packed with dresses, shirts and co-ords in gorgeously draping satin silk, softest woven linen and indulgent velvet corduroy. But it’s the colours and the craft that really mark out the collection. Exquisite. @oubaichmarrakech
BYSLY
If statement co-ords are your thing then Bysly is a must-stop. Their tiny boutique just around the corner from Ben Youssef Medersa is packed with patterned shirts and trousers in all the shades of the rainbow. Everything is made with fluid fabrics that will perfectly drape when you’re lounging on a roof terrace or a bar stool. @_bysly_
