Sidi Ghanem – The Design District of Marrakech
Think Marrakech. Think seeing the artisans at work in the souk. But now an industrial zone on the outskirts of Marrakech is fast becoming the hottest location for some of the city’s most exciting designs. Sidi Ghanem is where the style crowd are looking for the now and next in everything from fashion and art, to homeware and food.
The former industrial zone on the outskirts of Marrakech has been revitalised in recent years. And today it’s packed with creatives who are simultaneously tapping back into the historic, artisanal roots of Moroccan design – while propelling these techniques into the future.
Working from large ateliers, they’re creating some of the most exciting art and design in the city. From rugs, lighting and pottery to pop art, fine teas and vintage, a trip to Sidi Ghanem is well worth your time.
If you feel unsure about haggling in the souks, prices are fixed and credit cards widely accepted. And while the area is laid out in a grid formation, we’d advise you to get a driver for a visit because Sidi Ghanem covers a large area. Plan at least half a day there. And if you’ve got a big design project on the go then start booking container space. You’ll certainly fill it.
SHOP
Kessy Beldi – tableware and home accessories are made using recycled glass that’s blown by hand in colours including forest green and amber. If you’re in the mood to refresh your tablescape, this is the place to go. @kessybeldi
L’Atelier de L’Heritage Berbere – the fragrances of Morocco and North Africa are used in these luxurious candles, perfume and home fragrances. Our favourite smell? Rose Oud. @heritage.berbere
Atelier Balagan – vintage hunting in Morocco used to be a breeze but it’s getting more difficult these days. Atelier Balagan has a great edit of mid-century modern and Seventies pieces including lighting, furniture and accessories. @atelier.balagan
Kader Oudania – the electrician turned designer handmakes his lighting using traditional tools and 1950s machinery. He repurposes elements of vintage lights to create new lamps, ceiling pendants and wall lights but will also work to commission.
Studio Lid – made our Hotlist 2024 for good reason. It’s one of the most exciting rug destinations in Marrakech where you can browse vintage pieces or also let your imagination run wild to create new designs that can be custom-made in a rainbow of colours and any dimensions. @studiolidmarrakech
Poterie Serghini – Youness Serghini is the eighth generation of his family to make artisanal pottery that’s exported all over the world. You can see the artisans creating everything from plates to giant garden pots in their workshop. Either buy from existing stock or order custom-made. @poterieserghini
EAT & DRINK
Jajjah – Hassan Hajjaj is one of Morocco’s most well-known contemporary artists and you can tap into his colourful world in this gallery, shop and cafe space. Lunch is a highlight. The kitchen is staffed by women making truly local food so feast on plates of delicately-spiced beans, delicious salads and sandwiches. @jajjah.tea
Marrakech Fine Food – on one side a shop filled with chocolate, dates, biscuits and teas and coffee from all over the world. On the other, a chic cafe serving hot and cold drinks. If you’re in need of a refresh, try the berry burst iced tea. Delicious. @marrakechfinefood
